Author:"Ayres, Ian"

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Super Crunchers: Why Thinking-by-Numbers Is the New Way to Be Smart

By: "Ayres, Ian"

Price: $13.00

Publisher: Bantam:

Seller ID: 9780553805406

ISBN: 0553805401

Condition: GOOD


Why would a casino try and stop you from losing? How can a mathematical formula find your future spouse? Would you know if a statistical analysis blackballed you from a job you wanted? Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers. From internet sites like Google and Amazon that know your tastes better than you do, to a ... View more info